American skin: pop culture, big business, and the end of white America

The color and the dream

Color under cover from the Great War to the Cold War

The 1950s set up the 1960s and 1970s: American is as Americans buy

Marketing in color: new niches flow into the mainstream

Transracial America sells

Youth culture leads the way: hey kids rule!

Majority minority: the short life and death of the great racial oxymoron

The rise and fall of ethnic marketing: what race had to do with it

American skin.