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From the errors of others: how to avoid embarrassing mistakes in writing and speaking
Author
Publisher
Archway Publishing
Publication Date
2016.
Language
English
Description
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Table of Contents
From the Book
All business. Three common profile mistakes ; Advice about revenge and duplicity ; What are you, five? ; Hypnotism by PowerPoint ; Who are the Jersey Boys? ; Your mission, should you choose to accept it ; World renounced doctor ; Credit card crimes ; Faking friendly ; Audio clutter ; Four steps to marketing speak ; What's in a name?
When you open your mouth. Vocalized pauses ; Yeh-yeh-yeh, perfect! ; Uptalk? Anyone? ; Has it all been said? ; Just name the place ; All in the delivery ; Medical jeopardy ; Words aren't pompous, people are ; Endangered syllables ; Asbestos I can
People who should know better. The online tutorial drinking game ; Back-formations ; Why do they say that? ; Me, myself, and I ; Sense of community ; With a defense like this ; Your Honor, I object! ; Sentence stuffing quiz
Yes, English is hard. Eluding trouble without further ado ; Homophones (no, not that) ; Now I lay me down to sleep ; Confounding compounds ; Sound-alike triplets ; A cautionery tale ; Almost-homophones for smart people ; Beg pardons, not questions ; The mother load ; Genteel or gentile? ; All my exes ; To e or not to e ; Verses versus versus ; Old words, new tech ; Tense moments ; Stick out your tongue and say, "Phtht!"
Not to be taken literally. Ironic
literally surreal ; Misheard melodies and mangled metaphors ; The game of gossip ; The kid gloves are off ; Animal idioms ; Beyond the pail
Borrowing from other languages. French revolution ; Et tu, Brute? ; Zut alors! ; Mamma mia ; Chasin' French ; Two kudos, one kudo? ; There is no trophy in catastrophe ; Lost in translation
Ads: do not try this at home. Do-it-yourself ads ; Artisans being artisanal ; Telltale signs ; Too much information ; Three times less sensible ; Write like you mean it ; Hyperbole out of control ; Slogans that went astray ; Anthropomorphize this
Chagrin and other misfortunes. The litmus test ; Writing it down ; Do we need grammar police? ; You know you're a geezer when... ; Single man seeking woman ; Single woman seeking man ; Just making conversation ; You know: humility
Write, edit, earn dozens of dollars. Show, don't tell ; Gender-bending ; We don't need no steenking editors ; Over the river and through the woods ; Verbizing, nounization, and pluralizings ; That's a word? Seriously? ; Who, whom, whose, and who's ; Let it be ; Six pack abs in an hour ; What is it? ; Dangers of porch-sitting ; 4G crosstalk ; Everyone's a tech writer ; Repetitious, unnecessary pleonasms ; Dead. Definitely dead ; Shouting about readability!!! ; Using the right F word ; Just-wring-enough word choices ; Five reasons to use numbers in headlines ; Apostrophe apoplexy ; Tag. You're it ; Taking out the fluff ; Not to be. that is the answer
Communication with evil intent. Warning: deception ahead ; How to be a weasel ; Seven habits of highly effective trolls ; Double negatives are a no-no ; Purgers and hack-quisitions ; Infrequently asked questions ; Voice of the customer ; Humblebragging ; Sneaky self-congratulation ; Tone of voice ; Truth cards
Playing with word. Useful insult words ; Heaven help us ; Text underlay ; Jackalopes and mermaids ; Flubtitles ; Marketecture ; Edupreneurism ; Off-putting is so... off-putting.
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ISBN
9781480828476
9781480828469
9781480828469
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