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Branded for life: how Americans are brainwashed by the brands we love
Branded for life: how Americans are brainwashed by the brands we love
Author
Blumenthal, Howard J
Publisher
Emmis Books
Publication Date
c2005
Language
English
Book
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Description
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Table of Contents
From the Book
In brands we trust
The magic of believing
Media, the educator
Government, the protector
Brand USA
Brands, Inc.
The vortex : cars, money, branded medical care
The vortex : drinking and smoking
The vortex : we are what we eat
Brands, everywhere
What we should do.
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Subjects
Subjects
Attitudes
Brand name products
Brand name products -- United States
Consumers
Consumers -- United States -- Attitudes
Product management
Product management -- United States
More Details
ISBN
9781578602414
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