The new breed of innovator
Pragmatic innovation: the new mandate
The art and science of business
Identifying today's trends for tomorrow's innovations
Design for desire: the new product prescription
The powers of stakeholders: people fueling innovation
B-to-B innovation: the new frontier of fantasy
Making decisions for profit: success emerging from chaos
A process for product innovation
Creating a blanket of IP to protect your brand from the elements
To hire consultants or build internally: that is the question
Epilogue: The powers of innovation: the new economy of opportunity.
